How to not screw up your blog posts and comments.
In Stephen Covey's best-selling book, The Seven Habits of Highly Effective People (which, by the way, I couldn't recommend more highly), habit #5 is "seek first to understand, then to be understood."
Consider this an important concept for blog riffing or any other content you produce.
If you "read to write" -- if you skim an article just to turn it into fodder for your blog -- you run a big risk of missing the point.
When that happens, it shows.
It doesn't matter where you get your content ideas from, this concept is still important.
Writing any article or review is very difficult when you haven't understood the idea or product.
It can be done by shortcutting the process and grabbing snippets from the sales page, but what you produce will lack depth.
It's the depth in what you write that conveys the trust factor.
When your readers see that you understand what you write about, it has a much greater impact on them.
If you are not writing to have an impact of some sort, why are you writing at all?
Writing to fill up a page, add another dreary blog post, or boring email is a waste of everybody's time.
Don't do that, OK?
Regards,
Brent.
P.S. I found this article, https://detailed.com/google-control/, which shows how big companies are using PBNs and links to rank their sites on page one of the SERPs.
While their dominance of some search terms is disturbing, they cannot dominate all of them.
Why not?
Because Google has stated that 50% of the searches done each day use keywords that haven't been used before.
You can rank for keywords that haven't been used before when you write long niche focussed articles.
Use these as pillar articles.
These are the 2,000+ word posts that are the parent of many smaller posts that expand on parts of the pillar post.
When you build your backlinks, you use a snippet of the smaller posts and link to the home page of your site and the source post of the snippet.
You build your PBN using those web 2.0 sites with the help of the Daily Tasks tool.
https://docs.google.com/document/d/1tp_E3nEE1sXNw3E1Fqc_IplQ1K4G7bvFydj393-WIRw/edit?usp=sharing