What to do with overflow traffic.
When you're driving traffic to a rotator, you may not want all of it to go to the main links in the rotator list.
For testing purposes, you may only want a limited number to each page you're testing.
All rotators can set up a default link to which all overflow traffic goes.
I have seen many different ways to manage this.
Some send all the overflow to one of their high-converting squeeze pages and collect as many subscribers as possible.
Others feed that traffic to a high-converting sales page to make as much money as possible.
This second one makes more sense when you have to pay for the traffic.
There is a third option that few take advantage of that can capitalise on both previous options simultaneously.
This third option is to set up a product wall.
If you haven't heard of a product wall before, it's a single web page that lists multiple offers.
When a visitor arrives, they are presented with choices.
Product walls often look a little like a web page with multiple blog posts similar to sites you have undoubtedly seen.
There is a free site that you can use to make your wall, and there are no limits to how many you can have.
I suggest that you keep the products themed to a niche that matches the theme of the rotator links with one or two outliers.
Here is a sample of a product wall, https://link.wm-tips.com/wall.
If you scroll to the bottom of the page, there is a link you can use to make one for yourself.
Of course, these have more uses than only for rotator overflow traffic.
Get creative.
Regards,
Brent.
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